Brand Identity Buildout, Branded Materials and Website Design for MMCG, Inc.

Focused brand messaging, and a fresh and cohesive look for a multifaceted coaching and training business

Mary McGuinness, a personal and professional coach, came to Urban Wild to refresh the look and feel of MMCG, Inc., and to draw more attention to her growing list of coaching solutions for individuals.

We built out her brand identity using an existing logo; created a suite of reusable branded material templates, and then pared down content to clarify messaging on a new, user-oriented Squarespace website. 

The result is a professional, approachable, genuine and unique look and feel, that is meant to reflect the nature of Mary's business.


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